Like Christmas in Springtime, Watches & Wonders mania swept across the watch community a few short weeks ago, bringing with it a tornado of amazing new releases that we can't wait to introduce to you later this year. It was a particularly strong showing for some of our fan-favorite makers like Grand Seiko who introduced their first ever mechanical chronograph, and Zenith who launched a dramatic refresh on the legendary Pilot collection (which dates all the way back to the earliest years in aviation). Special marks go to Oris with the incredibly charming ProPilotX 'Kermit' and Parmigiani for its dazzling new 'Minute Rattrapante' complication in the Tonda PF collection.
Now, in past years, long after the tradeshow buzz comes and goes, watch fans are left waiting many weeks or months for a first glimpse at any of these new watches in the metal — but not so this year, as Topper has created its inaugural "First Look" event, with the sole intent of bringing these just-introduced watches directly from Switzerland right here to Burlingame. And in most cases, many of these new watches will be making their debut in the United States for your eyes only, and for the very first time. Excited? You should be — the Topper First Look event kicks off at 11am PST on Friday, April 14th, and runs through Saturday, April 15th. It concludes on Saturday night with a special after-party, which we would highly urge you RSVP for, as capacity is limited.
In total, virtually every major brand that Topper represents will be in attendance at our show, each with something special to share with you — be it the newest novelties themselves, or direct insight, passion, and expertise from the brand's own representatives and leadership teams. Read on below for a brief overview on what you could expect from a number of brands who'll be exhibiting.
It's a rare chance to get this level of access to both product and personality outside of Switzerland, so it goes without saying that we are terrifically excited to host our First Look — a new event concept from Topper Jewelers!