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Topper's First Look Returns for its Fourth Year in 2026

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Get ready, First Look is back! Topper's biggest in-store annual preview event returns with your first chance to go hands-on with all the newest 2026 watch releases, from industry juggernauts like Omega, Blancpain, Zenith, and Breitling, to rising star independents like Czapek, Armin Strom, Fears, and many more.

Once again, First Look takes place just a few short weeks after Watches & Wonders in Geneva, with most of these watches making their debut in the United States for the very first time – right here in Burlingame.

WHEN: Friday, May 15th & Saturday May 16th, from 11:00am to 5:00pm PST
WHERE: Topper Jewelers, 1294 Burlingame Ave.

 

 

So what can we expect from First Look this year? You'll just have to wait until Watches & Wonders to see – watch this space! We'll be updating this page once the novelties are formally unveiled!